Audience First: The Foundation of Effective Enrollment Marketing
Discover how audience-centric website design, from accessibility to mobile optimization, can boost student enrollment and drive success in higher education.
3 Steps to Improve User Experience on Your College Website
Enhance your college website’s user experience with our 3-step guide. Optimize engagement and satisfaction through these simple optimization strategies.
Leveraging AI for Higher Education Content Marketing
Integrate AI into your content strategy to stay ahead of the curve and deliver engaging, relevant content that resonates with your audience.
Meta Tags: The Overlooked SEO Strategy for Universities
Maximize clicks to your higher ed site with meta titles and descriptions. Understand meta tags, best practices, and improve your university’s SEO strategy.
Beyond Commencement: Using Graduation Content to Engage Your Audience
Boost engagement and highlight your institution through graduation content. Discover strategies for selecting and sharing impactful stories, photos, and videos.
A guide to using academic pathways to drive enrollment
Explore how academic pathways connect students with real-world outcomes, driving enrollment. Optimize your higher ed website strategy with our comprehensive guide.
Student retention strategies to combat summer melt
Reduce summer melt with tailored communication, multi-channel engagement, and effective monitoring. Keep students engaged and ensure a smooth transition to college.
Prioritizing website accessibility in redesign projects
For Global Accessibility Awareness Day, discover how we prioritize accessibility in website redesigns and simple best practices you can use.
What is an H1? Optimizing on-page SEO for higher education
Optimize your higher education website with effective H1 tags. Understand their importance, best practices, and integration into your SEO content strategy.
A Guide to Managing Content in Drupal
Enhance your college website with effective Drupal content structuring, ensuring streamlined management and an improved user experience.